ServiceNow. 

 
 

Creating tools for creators. ServiceNow is a powerful enterprise platform. Given that it can be used for almost any business use case, the need to help users build things fast and easy is a high priority for ServiceNow customers. But the platform itself requires extensive training and certification, and without it the learning curve is steep. We began to simplify the creator experience for developers, but soon found an even bigger market that could benefit from the power of building on the NOW Platform. This is the rise of the citizen developer, people who use no-code and low-code tools to build small apps for themselves and their teams.

We took the robust tools that drive app creation on the platform and built App Engine Studio, a simple and powerful experience with added layers of guidance, abstraction, wizards, and templates that make creating possible for any knowledge worker. With competition like Microsoft and Salesforce making low-code tools as well, it was quite a milestone that after only a few months of launching App Engine Studio, Gartner and Forrester named ServiceNow a leader in low-code tools.

Role: UX, Design, Creative Direction